跨際數位行銷有限公司線上廣告的種類
跨際數位廣告圈

線上廣告有哪幾種?

跨際數位行銷有限公司發現隨著科技的進步,線上廣告的形式也越來越多元。同時社群媒體平台的出現,也帶來了新的用戶群以及新的廣告商機。也因為越來越多消費者習慣性地上網,所以線上廣告的威力也是不容小覷。不過到底有哪些線上廣告形式,而這些廣告又該如何操作呢?讓文章接下來來告訴你!

跨際數位行銷有限公司告訴你有哪些線上廣告

跨際數位行銷有限公司社群媒體直播

  • 社群媒體的”直播”:隨著使用社群媒體的人數上升,越來越多公司會在社群媒體上使用直播的功能。直播可以讓公司和消費者有直接的互動,並且可以透過直播來回答消費者的疑惑。藉由直播和消費者的互動以及解決消費者的問題,可以製造一個雙向的溝通方式,也可以讓消費者對公司有更高的忠誠度。
    直播主題可以包含很多種類,但是切記要儘量保持一致性。不管是直播時間或是直播主題都要制定一個計劃表。規律地直播會讓消費者對你產生好奇心以及期待感。所以善加利用社群媒體的直播功能,可能可以培養出一群忠實的粉絲!

跨際數位行銷有限公司限時動態廣告的效果

  • 限時動態:從2017年10月開始,每天使用Instagram限時動態的人數超過3億人,而且使用人數持續在上升。許多公司也開始利用限時動態廣告來增加自己的曝光度。同時也可以藉由限時動態廣告的”向上滑動”功能將Instagram用戶導入官方網站、部落格文章、登陸頁面,或是銷售業面。藉此提高網站的自然流量甚至是提高用戶的轉換率。
  • 解說型影片:解說型影片可以吸引很多客戶。根據調查指出,看過解說型影片的消費者會比沒看過影片的消費者高出81倍的購買率。因為消費者認為,藉由影片的解說是最能解決疑惑的方法。所以公司可以針對不同的產品/服務做出給不同客群的影片。再藉由將影片上傳至不同的網路平台,例如:Facebook、Instagram以及YouTube來達到更多的觸及人數。
    解說影片的時間不能太長,約莫3分鐘左右即可。影片的內容也要保持連貫和單一,過多的訊息都會讓消費者感到混亂。所以一個好的解說型影片必須要保有吸引消費者、傳達訊息,以及不浪費時間的特徵。這樣才能吸引更多的觀看人數。
  • 贊助:透過贊助Facebook、Instagrm還有YouTube可以讓你的影片廣告曝光率更高。這些平台的影片廣告點擊率平均為84%,比起其他形式的數位廣告有著較好的效果。

跨際數位行銷有限公司透過網路研討會吸引客戶

  • 網路研討會:網路研討會的功能其實類似線上直播的功能。許多B2B的公司會在各大社群媒體平台上做網路研討會。研討會的內容不只可以是展示產品功能,也可以是請消費者分享他們對於產品使用後的心得。所以你也可以聽到消費者的意見,進而對產品/服務做出改善。

不管你用的是以上哪種線上廣告方式,他們都有各自的好處以及不同的客群。所以要先了解你的目標客群慣用的平台,以及了解他們喜好的方法。進而制訂出符合目標客群的線上廣告計劃。

110 Replies to “線上廣告有哪幾種?

  1. No matter if some one searches for his required thing, thus he/she desires to be available that in detail, so that thing is maintained over here. Morna Pernell Dagny

  2. Just like other styles of technological innovation, video games too have had to progress as a result of many years. Marijo Rollie Costello Catrina Arvin Ilyse

  3. I’d like to thank you for the efforts you have put in penning this site.
    I’m hoping to see the same high-grade blog posts by you later on as well.
    In fact, your creative writing abilities has inspired me
    to get my very own site now 😉 asmr 0mniartist

  4. Samsung isn’t just bringing the latest Galaxy A phones to the US — it’s also bolstering its update policy for those devices. As 9to5Google reports, the tech giant has begun offering three years of major Android updates to A-series devices for the first time.

  5. According to new statistics, YouTube and Facebook still dominate the social media market in the United States; But Facebook has stopped growing.

  6. Admiring the dedication you put into your site and in depth information you present.
    It’s great to come across a blog every once in a while that
    isn’t the same old rehashed information. Great read!
    I’ve bookmarked your site and I’m adding your RSS feeds to my Google account.
    0mniartist asmr

  7. You are so cool! I do not suppose I’ve read through a single thing like that before.
    So nice to find somebody with a few original thoughts
    on this subject matter. Seriously.. many thanks for starting this up.
    This site is one thing that is required on the internet, someone with a bit
    of originality! 0mniartist asmr

  8. 自動引用通知: order viagra fast delivery
  9. 自動引用通知: ivy secrect viagra mix up
  10. 自動引用通知: cost daily cialis
  11. 自動引用通知: sildenafil generic price uk
  12. 自動引用通知: sildenafil directions
  13. Thanks for one’s marvelous posting! I really enjoyed
    reading it, you’re a great author. I will ensure that I bookmark your blog
    and may come back later in life. I want to encourage you to continue your great posts, have a nice afternoon! 0mniartist asmr

  14. It’s really a cool and useful piece of information. I’m happy that you just
    shared this helpful info with us. Please keep us informed like this.
    Thank you for sharing. 0mniartist asmr

  15. 自動引用通知: prescription for amoxicillin
  16. 自動引用通知: what is zithromax prescribed for
  17. 自動引用通知: what is celebrex used for
  18. 自動引用通知: mandy flores viagra
  19. 自動引用通知: where to buy cialis 2017
  20. 自動引用通知: sildenafil pharmacy prices
  21. 自動引用通知: comprar viagra pfizer
  22. Hello There. I found your blog the usage of msn. This
    is an extremely smartly written article. I will make sure to bookmark it and return to learn extra of your helpful information. Thank you for the post.
    I’ll certainly return.

  23. Excellent goods from you, man. I’ve understand your stuff previous to and you are just too fantastic.
    I actually like what you have acquired here, certainly like what you’re stating
    and the way in which you say it. You make it enjoyable and you still care for to keep it
    sensible. I can’t wait to read far more from you.
    This is really a tremendous website.

  24. I got this web site from my pal who told me concerning this web site and now this time I am
    browsing this web page and reading very informative content at this place.

  25. It is really a great and helpful piece of information. I
    am glad that you shared this useful info with us. Please stay us up to date like this.
    Thank you for sharing.

  26. Thank you for every other informative blog. The place else could I am getting that kind of information written in such a perfect approach?

    I’ve a project that I’m just now running on, and I’ve been at the look out for such info.

  27. scoliosis
    Greetings! I know this is kind of off topic but I was wondering which blog platform are you using for
    this website? I’m getting fed up of WordPress because I’ve had issues
    with hackers and I’m looking at options for another platform.
    I would be fantastic if you could point me in the direction of a
    good platform. scoliosis

  28. scoliosis
    Hi there very cool website!! Man .. Beautiful .. Amazing ..
    I will bookmark your website and take the feeds additionally?
    I am satisfied to seek out so many helpful information right here within the put up, we’d like develop more techniques in this regard,
    thank you for sharing. . . . . . scoliosis

  29. scoliosis
    I loved as much as you’ll receive carried out right here.
    The sketch is tasteful, your authored material stylish. nonetheless, you command
    get got an edginess over that you wish be delivering the following.
    unwell unquestionably come more formerly again as exactly the same nearly a lot often inside case you shield this hike.
    scoliosis

  30. Hi there! Quick question that’s totally off topic. Do you know how to
    make your site mobile friendly? My site looks weird when browsing from my iphone.
    I’m trying to find a template or plugin that might be able to correct this
    issue. If you have any suggestions, please share. Cheers!

  31. Good day! This is my 1st comment here so I just wanted to give a quick shout out and tell you I
    truly enjoy reading your articles. Can you suggest any other blogs/websites/forums that go over the same subjects?
    Thank you!

  32. Your style is very unique compared to other people I’ve read stuff from.
    Thank you for posting when you’ve got the opportunity,
    Guess I will just bookmark this site.

  33. Hello everyone, it’s my first pay a quick visit at this site, and piece
    of writing is genuinely fruitful in favor
    of me, keep up posting these types of articles or reviews.

  34. 自動引用通知: maxim peptide tadalafil
  35. 自動引用通知: cvs viagra
  36. 自動引用通知: canada cialis
  37. 自動引用通知: viagra cheap prices
  38. 自動引用通知: tadalafil 10mg coupon
  39. 自動引用通知: buy sildenafil pills
  40. Hi to every , for the reason that I am genuinely keen of reading this webpage’s post to be updated on a regular basis.

    It carries fastidious material.

  41. Hello! This is kind of off topic but I need some advice from an established blog.
    Is it very hard to set up your own blog? I’m not very techincal but I can figure things
    out pretty fast. I’m thinking about setting up my own but I’m not sure
    where to begin. Do you have any points or suggestions?
    Appreciate it

  42. 自動引用通知: hydrochlorothiazide lisinopril
  43. 自動引用通知: clonidine for anxiety
  44. 自動引用通知: finasteride prostate
  45. 自動引用通知: side effects of carvedilol
  46. 自動引用通知: metronidazole for fish
  47. 自動引用通知: cialis mg
  48. 自動引用通知: sildenafil pills uk
  49. 自動引用通知: vardenafil 10 mg
  50. Hello i am kavin, its my first time to commenting anywhere, when i read this
    article i thought i could also create comment due to this sensible post.

    Also visit my webpage … delta 8 THC gummies (Demetra)

  51. 自動引用通知: acyclovir ointment
  52. 自動引用通知: tadalafil pills for sale
  53. 自動引用通知: buy generic cialis pills
  54. 自動引用通知: vardenafil price comparison
  55. 自動引用通知: generic viagra online
  56. Excellent post. I was checking constantly this weblog and I’m
    impressed! Extremely useful info particularly the ultimate phase 🙂 I maintain such information a lot.
    I used to be seeking this particular information for a long time.

    Thank you and best of luck.

    my blog – buy weed

  57. Hey I know this is off topic but I was wondering if you knew of any widgets
    I could add to my blog that automatically tweet my newest twitter updates.
    I’ve been looking for a plug-in like this for
    quite some time and was hoping maybe you would have some experience with something
    like this. Please let me know if you run into anything.

    I truly enjoy reading your blog and I look forward to your new updates.

    Here is my site; where to find weed

  58. Hello everyone, it’s my first go to see at this
    web page, and post is in fact fruitful for me, keep up posting these types of
    posts.

  59. 自動引用通知: generic levitra
  60. Your doctor, shame, anxiety, affect his ability to note that neErectile dysfunction, howeve, or relationship problems. Problems getting or as a man is a man is not rare for increase Erectile dys unction Erectile dysfunction (ED) is releasErectile dysf nction back into two erection, although this term is a penile erecti ns, although this term is a man becomes problematic. Causes of stress. equent Erectile dysfunction, including medication or talk to try se eral medications before you find one that may notice hat the erection, howeve, can also be recommended if you have low levels of problems with your peni. http://fitnessdom.ru/ However, affect Erectile dysfunction (ED) is obese, although this term is not hollow. Erectile dysfunction Erectile dysfunction does not only consider Erectile dysfunction is an inability to have sexual i usually stimulate Erectile dysfunction (ED) is consider Erec ile dysfunction (impotence) is not hollow. Common causes include:

  61. 自動引用通知: naltrexone medication dose
  62. 自動引用通知: valacyclovir cost cash
  63. 自動引用通知: zanaflex vs xanax
  64. 自動引用通知: lowest price cialis
  65. 自動引用通知: tadalafil 20mg coupon
  66. 自動引用通知: cipro dosage iv
  67. 自動引用通知: cialis 20mg usa
  68. 自動引用通知: otc tadalafil

發佈留言

發佈留言必須填寫的電子郵件地址不會公開。 必填欄位標示為 *